Episode in Brief
A number of recent studies have shown that large and small companies that are using sales outsourcing have a competitive advantage over companies that retain these functions in-house.
Today’s guest believes that businesses could outsource sales but not everyone should: It’s crucial for the entire project to do it right from the beginning and it starts by asking why do we outsource sales in the first place? Together, we discuss the advantages and disadvantages of outsourcing sales and shine a light on what leaders need to focus on during the process.
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